Imprev Marketing Center
May 26th, 2007 Categories: Just for Fun, Keller Williams
While there are plenty of schools of thought on marketing and sending post cards/mailers to potential clients - I am of the group that says do it, but do it according to a plan, not willy nilly- I can go on about what I mean in another post, until then here is a hint, read: “The Millionaire Real Estate Agent” by Gary Keller.
At any rate during my not so lead filled desk duty today I bought a service called Imperv. I found it via Keller William Intranet of marketing tool suppliers and so far I am very impressed- I called and spoke to a women by the name of Cindy. She had left Microsoft and Cingular (might have been AT&T) because she believed in the Imperv business model, the start up environment, as well as the unique product being offered. That aside she spent the better part of an hour (two separate calls) explaining the product and managed to up sell me on an email distribution strategy tool. She walked me through how I can create a post card, property card, brochure etc etc…the system will save my files and then - here’s the best part - all I have to do is send Imperv my addresses and they will mail too!! Overnight is free (most of the time)….at what I think is a very reasonable rate. I created my “under contract in less than 6 days” Reston listing post card to send to the neighbors in Reston- I saved it for future reference and then created a self promo post card to send to ALL my contacts…..I saved it too and will have Imperv mail them Monday- all I have to do is log in- find my creation and then click send and the system will walk me thru the requirements thereafter….I needed Cindy for concepts initially but by the end of my second call I found this systems so intuitive and easy to use that I thought it worth mentioning here!
Long..boring story short- check them out http://www.imprev.com/ they strike me as soup to nuts marketing mailers…….So far so good!
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